Permanent Insurance Alternative


Buy Permanent and Invest the Difference
New Permanent Strategy Allows Same Outlay as 30-Year Term for Affluent Clients

Hickory, NC January 2010

Buying Term Life and investing the difference has been trumpeted from the rooftops for the last 20 years. There has been one major flaw in the strategy: What happens if the investment fails to perform and you still need some insurance at an older age and become uninsurable?

alTERMative 30, a new platform recently created by Bryan Setzler has solved the problem by having a permanent policy at term-like pricing. AlTermative 30 allows affluent clients between the ages of 45 and 60 to establish permanent insurance at an outlay virtually identical to 30 year term. However, at the end of 30 years, the client has the ability to keep as much of the coverage as needed at an increased premium with no proof of insurability.

30-year term has become popular in recent years due to the products low level premium for 30 years. The thinking is that at the end of 30 years, the client will no longer need the coverage. But in the event the client wants to keep the coverage, there is usually no option to keep it, as the client has outlived the policy’s maximum conversion age. This means that clients will lose coverage just when they need it the most.

“AlTERMative 30 is perfect for affluent clients who need coverage of $ 4 Million or more, and want to pay a term-like outlay, says Setzler. By designing the industry’s first partial premium finance strategy, where part of the premium if borrowed over 15 years and part of the premium is paid directly into the policy by the client, the premium goal can be achieved.

The AlTERMative strategies will be marketed nationwide by select independent financial advisors.